Social Media and Indian Politics: Its Evolution through History to the Catalyst, Influencer and Contender in 21st Century
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International Journal of Law Management & Humanities
Social Media and Indian Politics: Its
Evolution through History to the Catalyst,
Influencer and Contender in 21st Century
VISHAL TANEJAI
ABSTRACT
This research paper explores the intricate relationship between social media and Indian
politics, tracing its historical roots from the pre-independence era and the independence
movement to its contemporary significance as a powerful influencer in the Indian political
landscape. Through a comprehensive analysis, this paper highlights the evolving role of
social media platforms in shaping political discourse, mobilising public opinion and
attitudes towards the situations, and influencing electoral outcomes. By examining key
historical events and contemporary trends, this paper aims to shed light on the
transformative impact of social media on Indian politics and its implications for the world's
largest democratic country and its governance. This research paper delves into the
multifaceted role of social media in the modern era, exploring its impact on communication
dynamics, cultural exchange, economic activities, and political processes. Through a
comprehensive analysis of current trends, ongoing media platforms, and scholarly
literature, this paper examines how social media platforms have transformed the way
individuals and communities engage with each other, consume information, and participate
in public discourse and raising the voice of the common man to the political regime. By
addressing key issues such as algorithmic bias, echo chambers, online misinformation, and
digital activism, this paper aims to provide a nuanced understanding of the opportunities
and challenges presented by social media in the contemporary scenario. Ultimately, this
research contributes to a deeper appreciation of the complex interplay between technology,
society, media issues and their impact on the people at large and human behaviour in the
digital age.
Keywords: Social Media, Indian Politics, Digital Revolution, Internet Misuse, Government
Policies, IT Laws.
I. INTRODUCTION
Social media has emerged as a game-changer in Indian politics, significantly influencing
' Author is an Assistant Professor at Department of Political Science, Sanatan Dharma College, Ambala Cantt,
Haryana, India.
© 2024. International Journal of Law Management & Humanities [ISSN 2581-5369]
2556
[Vol. 7 Iss 1; 2556]](ViewImageLocal?handle=hein.journals/ijlmhs27&div=214&collection=&method=preview&ext=.png&size=3)
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Social Media and Indian Politics: Its Evolution through History to the Catalyst, Influencer and Contender in 21st Century
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