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50 Law Prac. [60] (2024)
Plan and Organize Content Using an Editorial Calendar

handle is hein.journals/lwpra50 and id is 187 raw text is: 

The Marketing Issue


Plan   and Organize Content Using an Editorial

Calendar

Allison CJohs

Mar 01, 2024 05 min read



Summary

Q  Creating quality content can help lawyers build awareness, demonstrate their
   expertise and grow their practices.

o  Editorial calendars streamline the content creation process.

o  Plan your content using the editorial calendar to decide in advance what topics to
   cover and why, who to direct your content to and when to publish.












                                                   SurXrn  Tue \Ned Thu2

                                                                      9  10
                                                     5   6        -16    17
                                                     12  13  14
                                                                      23  2z
                                                     19  20  21

                                                     26   27  28  29


                                                             iStock.com/Ratana21

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