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B-421717 Sep 05, 2023 1 (2023-09-05)

handle is hein.gao/gaopet0001 and id is 1 raw text is: U.S. GOVERNMENT ACCOUNTABILITY OFFICE 441 G St. N.W. Comptroller General Washington, DC 20548 of the United States DOCUMENT FOR PUBLIC RELEASE The decision issued on the date below was subject to Decision a GAO Protective Order. This redacted version has been approved for public release Matter of: Ipsos Public Affairs, LLC File: B-421717 Date: September 5, 2023 David S. Black, Esq., and Richard J. Ariel, Esq., Holland & Knight, LLP, for the protester. John W. Tangalos, Esq., and Rachel C. Fromm, Esq., Department of Veterans Affairs, for the agency. April Y. Shields, Esq., and Christina Sklarew, Esq., Office of the General Counsel, GAO, participated in the preparation of the decision. DIGEST Protest challenging the agency's decision to issue solicitation as a small business set- aside is denied where the agency performed market research and made a reasonable business judgment about the likelihood of small business competition. DECISION Ipsos Public Affairs, LLC, of Washington, D.C., protests the terms of request for proposals (RFP) No. 36C77622R0126, issued by the Department of Veterans Affairs (VA) for survey support services. Ipsos challenges the agency's decision to set aside the procurement for small businesses. We deny the protest. BACKGROUND The RFP was issued on May 22, 2023, as a small business set-aside, under the corresponding size standard of North American Industry Classification System (NAICS) code 541910 (market research and public opinion polling). See Agency Report (AR), Tab 5, RFP.1 The RFP seeks proposals to provide survey support services for the 1 The agency has amended the RFP five times. All citations are to the Adobe PDF page numbers of the documents referenced in this decision, unless otherwise paginated.

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