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      4%Congressional                                                           ____
          A    Research Service






OMB Releases 21st Century Integrated Digital

Experience Act Guidance



November 27, 2023

On September 22, 2023, the White House Office of Management and Budget (OMB) released
Memorandum   M-22-23, which contains guidance for agencies on implementation of the 21St Century
Integrated Digital Experience Act (21St Century IDEA; P.L. 115-336). The law establishes agency
requirements for website modernization, digitization of forms and signatures, and customer service and
digital service delivery. According to the House report on the 21St Century IDEA, the law aligns with a
2018 President's Management Agenda goal to prioritize improving the usability and dependability of
digital services offered by the government by leveraging technology.
OMB   released implementation guidance on the act more than four years after the law's enactment on
December  20, 2018. This Insight identifies key components of the guidance, areas where the guidance
may intersect with other statutes or OMB directives, and considerations for Congress.

Website Modernization

Memorandum   M-22-23 emphasizes user-centered design principles for public-facing agency websites,
including web applications. Agencies are expected to define the core customer, segmented group, or
user for every website. Further, agencies are to identify these users' wants and needs and engage actual
users from the public in the design and development of websites to reduce burden. The memorandum
specifies ways agencies should use research, engage users, and make websites accessible to the widest
possible range of people, including to individuals with disabilities as required by Section 508 of the
Rehabilitation Act of 1973 (29 U.S.C. @794d). The memorandum also stipulates that agencies should test
the readability of website content; use plain language; and use a consistent visual design and agency
brand identity across websites, digital services, email, text, and social media.
The memorandum   also establishes the expectation that agencies will make data-driven design and
development decisions using feedback surveys and web analytics and requires agency participation in the
General Services Administration's (GSA's) Digital Analytics Program. In 2011, OMB issued a
memorandum   detailing a fast track clearance process for certain types of customer feedback methods,
including website usability studies, under the Paperwork Reduction Act of 1995 (P.L. 104-13).


                                                                Congressional Research Service
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