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                                                                                                     October 5, 2017

Private Securities Offerings: Background and Legislation


Companies turn to a variety of sources to access the funding
they need to grow and make new investments. Among them
are capital markets, segments of the financial system in
which capital is raised through equity securities (assets that
represent ownership stakes in a firm) and debt securities
(assets that represent creditor relationships with a firm).
The Securities and Exchange Commission (SEC) is the
principal regulator of the nation's securities markets. In
general, the agency requires that offers and sales of
securities either be registered with the SEC or be
undertaken with an exemption from registration. A
fundamental goal of registration is ensuring that investors
receive financial and other significant information on the
securities being offered for public sale.

Figure I. Aggregate Capital Raised in Securities
Markets in 2009-2014 by Offering Method ($Billions)

                              Private Offerings
          Public Offerings 7











Source: Scott Bauguess et al., Capital Raising in the US: An Analysis of
the Market for Unregistered Securities Offerings, 2009-201I4, October
201 5, https:Ilwww sec gov/deralstaff-papers/white-papers!
u nregistered-offeringl 102015.pdf.
Registered offerings, often called public offerings, are
available to all types of investors. By contrast, securities
offerings that are exempt from SEC registration are referred
to as private offerings, private placements, or unregistered
offerings. They are mainly available to financial institutions
or individual investors with certain financial or income
wherewithal known as accredited investors. As such, the
SEC registration process, which enables investors to access
key financial information, can be viewed as a dividing point
between public and private securities offerings.
Private offerings, which can range from $100,000 to tens of
millions of dollars, have outpaced public offerings in recent
years to become the preferred option for raising capital (see
Figure 1). According to a SEC staff whitepaper, the private
debt and equity offerings for 2012 through 2016 combined
exceeded the public offerings by about 26%.


As stated earlier, companies may be able to access a variety
of funding sources. Some private companies do conduct
private placements; some eventually go public via an initial


public offering (IPO, the initial offering of the stock of a
private company to the public). Public companies may also
issue private offerings.
As both public and private companies issue private
offerings, public and private offerings differ by SEC
registration status, instead of issuer type. Below are
descriptions of key registration exemptions under federal
securities laws that enable the issuance of private offerings.
Regulation D (17 CFR §230.501 et seq.), Rule 144A (17
CFR §230.144A), and Regulation A (17 CFR §230.251
through §230.263) are examples of exemptions that
establish private offerings.
Regulation D is the most frequently used exemption to sell
securities in unregistered offerings. Companies relying on a
Regulation D exemption do not need to register their
offerings with the SEC, but they face limitations regarding
size and investor type of their offerings.
Rule 144A is for resale transactions only. Issuers generally
use it in a two-step process to first facilitate a primary
offering on an exempt basis to financial intermediaries, and
then resell to qualified institutional buyers (QIBs, a
corporation that is deemed to be an accredited investor).
Regulation A is an exemption to facilitate capital access for
small to medium-sized companies. It has fewer disclosure
requirements than the registration process. Regulation A
was updated in 2015 with a two-tiered structure (Regulation
A+) to exempt from registration the offerings of up to $50
million annually, if specified requirements are met.


Companies choose to go public to access capital that would
allow founders to cash out their investments, to provide
substantial stock and stock options to employees and
management incentive plans, and to fuel the company's
future growth. Public companies also benefit from
liquidity premium, which translates into better share
pricing compared with stock from comparable private
offerings, among other things.
There are also advantages, however, for firms to remain
private.
Compliance costs. Proponents of the proposals believe the
costs of registration are large in magnitude and
disproportionately burdensome for small and medium-sized
businesses, including startup firms. The direct costs include
underwriting, external auditing, legal and financial
reporting fees.
Business operations. Public companies are often perceived
to face incremental market pressure for short-term
performance, reduction in insider control and decision-
making flexibility, and contention with increased
shareholder activism (which sometimes could be to a firm's
financial benefit). Some research has indicated that going


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