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34 Regulation 2 (2011-2012)

handle is hein.journals/rcatorbg34 and id is 1 raw text is: Realigning Health
Care Incentives
David Hyman makes a powerful case that
seriously misaligned incentives underlie
most of the nation's health care prob-
lems (In Medicine, Money Matters,
Winter 2010-2011). My own work cor-
roborates his diagnosis. I have come to
believe that, with a few modest changes to
how health care plans operate, incentives
can be realigned to create vigorous com-
petition that would eliminate or signifi-
cantly mitigate many major health care
cost-drivers. Moreover, health outcomes
would be substantially improved.
The system I envision would make use
of a third-party administrator (TPA) of
health plans to effect these changes. The
TPA would motivate plan members to
shop for their health care by assigning a
fixed benefit to every procedure and phar-
maceutical. If a plan member chooses a
procedure that costs more than the fixed
benefit, the member would be responsible
for paying the difference. Conversely, if the
member chooses a procedure that costs
less than the benefit, then the member
would receive the difference in cash. As a
result, these health care purchasing deci-
sions would be made on the margin.
The TPA would also help plan members
determine where they can find the best
treatment values. To facilitate this, the plan
would separate treatment from diagnosis,
as these are distinctly different activities
utilizing different knowledge bases and skill
sets. Operating within the TPA's network, a
diagnostician would examine the patient,
obtain test results, establish a diagnosis, dis-
pense medical advice, prescribe drugs, and
administer routine (low-cost) care. However,
if the patient requires non-routine care, the
diagnostician would enter into his com-
puter a formal treatment plan that would
then be administered by another doctor.
Diagnosticians would oversee their
patients' non-routine treatment, and they
would confer with the treating doctor.
This team approach would reduce medi-

cal errors and improve recovery rates. The
diagnostician and treating doctor would
have to agree on the diagnosis, which
ensures that every patient receives a second
opinion for any serious illness. The treating
doctor may administer an alternative treat-
ment plan if she can convince the patient
that her plan is a better value, though the
total benefit amount would remain fixed.
However, patients with a treatment plan
may go to any licensed physician in the
world for treatment without any loss of
benefits because benefits are based on the
plan, not on treatment cost.
When the diagnostician enters the treat-
ment plan into the computer, its database
would search for doctors who can perform
the treatments. The database would contain
doctors' prices extracted from the claims
they submit, their patient outcomes, and
their credentials. The computer would orga-
nize this information for the patient, includ-
ing a chart plotting doctors' prices and
outcomes. The chart would help to identify
the best doctors - best in the sense that
no other doctor on the chart shows better
outcomes at a lower price. Doctors can
become best only by lowering their prices
and/or improving their outcomes. In this
way, incentives are aligned.
Any activity that increases a doctor's
costs without providing patients with a
commensurate benefit would make that
doctor less competitive. Such activities
would include not only cost shifting, but
also administering unnecessary treat-
ments and treatments that are not cost-
effective. Hospitals would indirectly be
drawn into competition because doctors'
costs and outcomes are based on all treat-
ment inputs; hence doctors would choose
their hospital and other inputs judiciously
to remain competitive. Moreover, cost-
effective and innovative techniques and
technologies would spread rapidly as doc-
tors scramble to remain competitive.
To measure outcomes, the diagnosti-
cian would predict how quickly and com-
pletely his patients would recover if treated
by a doctor with average abilities. His pre-
diction would become a sort of progno-

sis rating. During and after treatment,
patients would periodically self-administer
a survey to report their recovery progress.
Over time, a powerful, unbiased database
would emerge on how well each doctor's
patients recover from specific illnesses,
risk-adjusted by prognosis rating.
This system would feature a fully auto-
mated health plan administrator. Other
than customer service representatives and
a computer operator, a health plan with a
very large membership could be admin-
istered by servers, with no other human
intervention. This is made possible by
an electronic health record system and a
highly efficient claims-processing system,
which would substantially reduce adminis-
trative costs for providers and the TPA.
Another desirable feature is that all
plan members would own and physically
possess an encrypted flash drive contain-
ing virtually all of their digitized health
records. Members would take this drive
with them to every medical encounter for
automated updating.
I conservatively estimate that this
incentive-based system would save at least
one-third of personal health care expendi-
tures, which in 2008 totaled $1.34 trillion.
For further details on this proposal,
visit www.health-usa.net.
JACK TAWIL, PRESIDENT
Research Enterprises Inc.
Merritt Island, FL
In the Winter 2010-2011 article Gresham's
Law of Green Energy,' byJonathan A. Lesser,
Figure 2 incorrectly labels two of the data
series. A corrected version of Figure 2
appears below and in the online version of
the article.

Cape Wind Revised Agreement and
Cnt-Effectivaness Threshnid Price

REGULATION | Spring 2011

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