The New Food Truck Advocacy: Social Media, Mobile Food Vending Associations, Truck Lots, & Litigation in California & Beyond
![handle is hein.journals/nex17 and id is 43 raw text is: The New Food Truck Advocacy:
Social Media, Mobile Food
Vending Associations,
Truck Lots, & Litigation
in California & Beyond'
Baylen J. Linnekin,ii Jeffrey Dermer,iii &
Matthew Gelleriv
Introduction offered for sale by vendors. In America,
food has been sold on the streets since
Street vending is one of the world's well before the birth of the nation.2
oldest professions., Food is and always
has been one of the most popular items
i The authors wish to thank the leaders and members of the mobile food vending associations in Baton
Rouge, Denver, New York City, Philadelphia, Southern California, and Washington, D.C. for their prompt,
helpful, and thoughtful responses to their questionnaire.
i B.A. (sociology), American University; M.A. (learning sciences), Northwestern University; J.D.,
Washington College of Law; LL.M. (agricultural & food law), University of Arkansas School of Law. Baylen is
founder and executive director of Keep Food Legal, a nationwide nonprofit membership organization that
advocates in favor of the rights of individuals to make their own food choices.
B.A. (history), University of California-Los Angeles (UCLA); M.B.A., University of Southern
California; J.D., University of Virginia; award in accounting, UCLA. Jeff is Managing Partner of Dermer
Behrendt, a Los Angeles law firm focused on protecting the rights of entrepreneurs and expanding choice in
the food industry.
iv B.A. (political science), California State University-Dominguez Hills; J.D., UCLA. Matt is the co-
founder and CEO of the Southern California Mobile Food Vendors' Association (SoCalMFVA), a nonprofit
membership organization that advocates for mobile food vendors throughout Southern California.
1. See, e.g., LENDAL H. KOTSCHEVAR & VALENTINO LUCIANIA, PRESENTING SERVICE 7 (2006) (Vending and
street eating were. . . common in ancient China[.]).
2. See, e.g., Jennifer 8. Lee, Street Vending as a Way to Ease Joblessness, N.Y. TIMEs, City Room (Apr. 29,
2009 7:00 A.M.), http://cityroom.blogs.nytimes.com/2009/04/29/street-vending-as-a-way-to-eae-joblessness/
(noting that regulations have applied to street vending in New York City at least since 1691).
35](ViewImageLocal?handle=hein.journals/nex17&div=6&collection=&method=preview&ext=.png&size=3)
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The New Food Truck Advocacy: Social Media, Mobile Food Vending Associations, Truck Lots, & Litigation in California & Beyond
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