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No. 180 Managing Intell. Prop. 1 (2008)

handle is hein.journals/manintpr180 and id is 1 raw text is: 
IONS                                                                     : JUN 20


Managing
Intellectual
Property


Incorporating IP Asia
www.managinqip.com
          Issue 180


The biotechnology industry is one of the most
dynamic and competitive in the world. During its  5 4
development from small beginnings in the 1970s to
the $500 billion investor magnet of today, patents have played
a crucial role. Eklavya Gupte picks out five of the most impor-
tant patents and reveals the crucial role of university-industry
collaboration, how the biotech industry has developed and, of
course, the litigation battles


UJ   pateit r   orm    de £ided                      28
                Proposed reforms to how patents are prosecuted
                and enforced in the US have caused rows over the
           past 12 months. John Whealan - a former solici-
               tor at the USPTO who was seconded to the Senate
               Judiciary Committee to help draft the Patent
               Reform Act- has been at the heart of the process.
               He spoke to Eileen McDermott about the
prospects for passing reforms, why he left his post at the USPTO and
his new academic role


International
Protect your domains in 10 steps 31
Companies often share responsibility for domain names
between different departments, which makes it difficult
to create a unified policy. But winning back control of
your domains is only 10 steps away. Gretchen Olive
Taiwan
Businesses build IP value                 34
Taiwan is known as a hub for outsourced manufactur-
ing. But domestic companies are now using IP as a tool
to develop their own brands and catch up with their
international rivals. Horng-Dar Lin
Middle East
Beat the counterfeiters                   37
Free trade zones and proximity to fake-producing
countries in Asia mean that the United Arab Emirates
pose a serious challenge to brand owners. Hazem
Farah Kakish and Simmy Flame Rease
Europe
Company name blow in Germany 40
             Enforcing your Community trade mark
             against a company name is a complex
             issue. A recent decision in Germany
             may force brand owners to rethink
             their approach in Europe. Alexander
    ~Klett

International
Get your rewards right                   42
                    A recent Australian court
                    decision has shown the
                    importance of knowing how
                    to reward inventive employ-
                    ees. Learn the rules in five key
                    jurisdictions. Suzy Groom

Roundtable
Shape your trade mark strategy 45
Managing IP and Finnegan Henderson invited three
brand owners, two lawyers, a TTAB judge and OHIM's
director of IP policy to discuss portfolio management,
prosecution, examination and fraud.


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