About | HeinOnline Law Journal Library | HeinOnline Law Journal Library | HeinOnline
LOG IN
LOG IN

34 U. La Verne L. Rev. 135 (2012-2013)
Unlawful Encroachment: Why the NCAA Must Compensate Student-Athletes for the Use of Their Names, Images, and Likenesses

handle is hein.journals/jjuvl34 and id is 147 raw text is: UNLAWFUL ENCROACHMENT: WHY THE NCAA MUST COMPENSATE STUDENT- ATHLETES FOR THE USE OF THEIR NAMES, IMAGES, AND LIKENESSES ERIN CRONK* INTRODUCTION On March 10, 2010, former NCAA student-athletes filed a Consolidated Amended Class Action Complaint in federal court, joining an antitrust claim against the NCAA, O'Bannon v. NCAA, with a right of publicity claim against the NCAA, Keller v. Electronic Arts, Inc.2 Both claims seek damages for the NCAA's refusal to compensate former student-athletes for the NCAA's use of their names, likenesses and images after their collegiate careers have ended.3 On August 31, 2012 a motion was filed in the consolidated matter, In re: NCAA * J.D. Candidate, December 2013, University of La Verne College of Law. I would like to express my gratitude to Professor Kevin Marshall for his guidance and advice in writing this Article. Also, I would like to sincerely thank the University of La Verne Law Review staff and editors for their efforts. Thank you so much to my parents, siblings, and Jonny for all their love and support during my law school journey. Lastly, a thank you to all the athletes who remind us that there is nothing to it but to do it. 1. Consolidated Amended Class Action Complaint at 9, Keller v. Electronic Arts Inc., et al., (N.D.Cal. Mar. 10, 2010) (No. C 09-01967 CW), 2010 WL 908883 (claiming that NCAA, Electronic Arts, Inc. and the Collegiate Licensing Company committed violations of the federal antitrust laws by engaging in a price-fixing conspiracy and a group boycott/refusal to deal that has unlawfully foreclosed class members from receiving compensation in connection with the commercial exploitation of their images, likenesses and/or names.). 2. Id. at 6-7 (arguing that the NCAA and Electronic Arts, Inc. have used players' names and likenesses without their permission or consent in violation of state right of publicity laws). 3. Id. 135

What Is HeinOnline?

HeinOnline is a subscription-based resource containing thousands of academic and legal journals from inception; complete coverage of government documents such as U.S. Statutes at Large, U.S. Code, Federal Register, Code of Federal Regulations, U.S. Reports, and much more. Documents are image-based, fully searchable PDFs with the authority of print combined with the accessibility of a user-friendly and powerful database. For more information, request a quote or trial for your organization below.



Short-term subscription options include 24 hours, 48 hours, or 1 week to HeinOnline.

Purchase Access

Contact us for annual subscription options:

Contact Us

Already a HeinOnline Subscriber?

Log In

profiles profiles most