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B-278650 1 (1998-02-20)

handle is hein.gao/gaocrptahpn0001 and id is 1 raw text is: 


oComptroller General
             of the United States
             Washington, D.C. 20548

             Decision                                 DOCUMENT FOR PUBLIC RELEASE
                                                     The decision issued on the date below was subject to a I
                                                     GAO Protective Order. This redacted version has been
                                                     approved for public release.



             Matter of: USA TODAY

             File:        B-278650

             Date:        February 20, 1998

             Trisa J. Thompson, Esq., Kelly P. Doran, Esq., and G. Mathew Koehl, Esq., Seyfarth,
             Shaw, Fairweather & Geraldson, for the protester.
             David R. Johnson, Esq., Theodore J. Boutrous, Jr., Esq., and James C.
             Dougherty, Esq., Gibson, Dunn & Crutcher, for Miller Advertising Agency, Inc., an
             interveno r.
             John A. Krump, Esq., Department of Justice, for the agency.
             Michael R. Golden, Esq., Office of the General Counsel, GAO, participated in the
             preparation of the decision.
             DIGEST

             Where agency reasonably decides that technical proposals are essentially equal,
             agency properly may award to low-priced offeror.
             DECISION

             USA TODAY protests the Federal Bureau of Investigation's (FBI) award of a fixed-
             price, indefinite delivery, indefinite quantity contract to Miller Advertising Agency,
             Inc. under request for proposals (RFP) No. 7116 for advertising services. USA
             TODAY argues that the FBI failed to evaluate proposals consistent with the stated
             evaluation criteria and, as a result, performed a flawed price/technical tradeoff
             analysis.

             We deny the protest.

             The RFP is intended to provide advertising to meet the FBI's statutory requirement
             to provide public notice of seized properties subject to forfeiture. The RFP
             provided that award would be made to that offeror whose proposal, conforming to
             the solicitation, was determined to be in the best interests of the government. The
             RFP stated that proposals would be evaluated for technical capabilities, price, and
             past performance and that these evaluation areas were listed in order of
             importance. Technical criteria consisted of the following areas for evaluation:

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