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Prescription Drug Pricing: An

Overview of the Legal, Regulatory,

and Market Environment


By Joseph  Antos and  James  C. Capretta


July 2018


Policy attention is now focused on prescription drug prices, which in some cases have grown
sharply in recent years, and the financial burden that high prices can sometimes place on
patients. The Trump administration has announced its intention to pursue changes in various
policies to bring down prices or to slow their growth. The protection of intellectual property is
an important component of dynamic economic growth and medical progress in the US.
However, it does create pricing power for the inventors of new therapies, which in turn makes
it difficult for policymakers to ensure access to effective care is within reach for all patients and
is affordable for tax-subsidized programs. The pricing of prescription drugs occurs in a market
influenced by a complex web of public policies and private-sector conventions that were
assembled over many years on an ad hoc basis. These policies secure somewhat lower prices
for some purchasers but likely raise the prices for others. While there are no simple solutions,
policymakers should study the existing arrangements carefully and consider what can be
done to promote more supply competition (thus minimizing monopolistic pricing) in all drug
categories. They should also think creatively about how to promote more pricing leverage for
consumers rather than adopt government price controls. The policy goal is to strengthen
countervailing pressure from purchasers to negotiate better prices for consumers, rather than
provide preferential pricing for narrow segments of the market.


American consumers and policymakers are increasingly
concerned about the high cost of prescription drugs.
In a recent survey, 40 percent of respondents said
that lowering prescription drug prices should be
Congress'top priority (Demko 2017). Lower prescrip-
tion prices paid in other advanced economies are
frequently cited as evidence that new policies are
needed to address this issue (Council of Economic
Advisers 2018).
   Policies to moderate the cost of prescription
drugs should be based on an understanding of the


complex web of federal and state laws and regulations
that govern the manufacture, sale, distribution, and
pricing of pharmaceuticals. The interaction of govern-
mental rules, payment regulations, and industry
practices is complex and often opaque, making it
difficult for policymakers to develop proposals to
promote lower costs while maintaining incentives
for scientific research that leads to new, more
effective treatments.

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