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16 Res. & Sci. Today 7 (2018)

handle is hein.journals/rescito16 and id is 1 raw text is: Aurrns 2016 R tT No. 2(16)/201 R1-- -d 1 1 Toda 1VW.RSTJOURNAL.CO11 lSSN-P 2247-4455/ ISSN-E: 2285-9632 Internationa Re atons NEW TENDENCIES IN APPROACHING SECURITY THROUGH COMPETITIVE INTELLIGENCE Adina MIHAESCU' lonut Daniel MOLDOVAN2 ABSTRACT: THE BUSINESS ENVIRONMENT AND THE MEDIA SPECIFIC TO INTELLIGENCE ACTIVITIES SHARE AN IMPORTANT COMMON FEATURE: THE LACK OF CERTAINTY. DIGITIZATION AND TECHNOLOGICAL PROGRESS, EVEN IF THEY SHOULD EASE THE DECISION-MAKING JOB OF A MANAGER (THROUGH AN EASIER ACCESS TO INFORMATION); IN PRACTICE HE IS SURROUNDED BY THE LARGE AMOUNT OF DATA THAT HE HAS AT HIS DISPOSAL. THE DIFFERENCE IS MADE BY THOSE THAT GO FROM THE STAGE OF CURIOSITY TO THE VERIFIED INFORMATION STAGE. ACHIEVING THIS DETAILED PROCESS OF COLLECTING RELEVANT DATA IS IMPETUOUSLY NECESSARY. AND THIS ACTIVITY IS THE FEATURE OF THE COMPETITIVE INTELLIGENCE STRUCTURES (C.L). THE RAW DATA TRANSFORM INTO INTELLIGENCE - THIS CAN REPRESENT THE BASIS OF STRATEGIES AND ACTION PLANS (OR ANALYSIS, FORECASTS ETC.). FROM THIS RESULTS ONE OF THE MAIN STRENGTHS OF A COMPANY, NAMELY PERFORMANCE IN THE FIELD OF ANTICIPATION. KEY WORDS: COMPETITIVE INTELLIGENCE, INFORMATION, SECURITY STUDIES, SOCIETAL SECURITY, ECONOMICAL SECURITY. INTRODUCTION THE SHIFT OF PARADIGM IN APPROACHING SECURITY STUDIES The traditionalist vision implies a unique perspective of approaching security, namely the military one and the one involving the use of force. One of the representatives of this school of thought, Stephen Walt, says that a widening of the security studies would affect the logic, even the consistency of the ones above. He argues that the approaches of problems like the economical or environmental ones would only hinder the work of security decision-makers in the security field and it would make it make making quick and effective decisions more difficult. In his view, war 1 PhD student Doctoral School of International Relations and Security Studies, Babes-Bolyai University, Cluj Napoca, e-mail :adinamihaescul2@gmail.com 2 PhD student Doctoral School of International Relations and Security Studies, Babes-Bolyai University,Cluj Napoca, e-mail: ionut.moldovan22@gmail.com.

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