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11 Prof. Sports & L. 1 (2020-2021)

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PROFESSIONAL SI


March-April 2020  1 Volume 11, Issue 1


and the


Sports Lawyer John Tyrrell Shares His

Secrets for Managing Risk in a Sports

Facility Setting


   ohn Tyrrell brings experience and pas-
   sion to his craft as a sports lawyer. His
clients know it, especially those in the sports
facility industry. They have seen first-hand
how his approach, especially with regard
to the importance of properly training
employees, has help them avert litigation.
  We  asked John to visit with us and tell
us a little about his approach and why it has
been so successful. That interview follows.
   Q: Is there a risk of overloading employ-
ees with training from a risk management
standpoint?
  A: If you load event personnel with
too much information about risk, it can


lead them to not being comfortable when
it comes to doing their job as trained. If
they think too much about it, it can inhibit
inventiveness and problem solving. So the
main thing is you want them trained to
perform their roles. If the personnel are
properly trained, the goals of risk manage-
ment and management run pretty much
parallel with each other, at least before an
incident occurs.
  Q: Can you elaborate on this?
  A: What I always like to explain to my
clients is that, when you talk about litiga-
tion, you can win or lose lawsuits. But the
    See SPORTS  LAWYER  on Page 18


Nimble Pro Sports Organizations Have

Opportunity to Exploit Alternative

Revenue-Generating Content Initiatives


By Irwin A. Kishner; Daniel A. Etna
and Samuel A. Lifton
of Herrick, Feinstein LLP

    rofessional sporting events are one
    of the few remaining entertainment
sources providing live and gripping enter-
tainment. The live nature ofsports, and the
volume ofspectators who view live sports in
real time, provides immense opportunity
for lucrative, innovative and expansive
media rights agreements. For example,
Super Bowl LIV had roughly 113.4 mil-
lion live viewers, generating sponsorship
revenue totaling hundreds of millions


of dollars. However, with the growing
pandemic of COVID-19  (coronavirus),
all domestic sporting events have been
canceled, postponed or delayed, which
has abruptly upended the typical revenue
model of most sports organizations.
  Not  surprisingly, domestic leagues,
teams and relevant stakeholders are search-
ing for creative and innovative ways to
exhibit live sporting events. Fans across
the various leagues are eager to attend
live events as soon as possible, and to view
live events in real time across different


Charles Oakley & the NY
Knicks: Classic Don't
Invite 'Ems                20


See OPPORTUNITY  on Page 24


COPYRIGHT C- 2020 HACKNEY PUBLICATIONS (HACKNEYPUBLICATIONS.COM)

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