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No. 180 Managing Intell. Prop. 1 (2008)

handle is hein.journals/manintpr180 and id is 1 raw text is: IONS : JUN 20 Managing Intellectual Property Incorporating IP Asia www.managinqip.com Issue 180 The biotechnology industry is one of the most dynamic and competitive in the world. During its 5 4 development from small beginnings in the 1970s to the $500 billion investor magnet of today, patents have played a crucial role. Eklavya Gupte picks out five of the most impor- tant patents and reveals the crucial role of university-industry collaboration, how the biotech industry has developed and, of course, the litigation battles UJ pateit r orm de £ided 28 Proposed reforms to how patents are prosecuted and enforced in the US have caused rows over the past 12 months. John Whealan - a former solici- tor at the USPTO who was seconded to the Senate Judiciary Committee to help draft the Patent Reform Act- has been at the heart of the process. He spoke to Eileen McDermott about the prospects for passing reforms, why he left his post at the USPTO and his new academic role International Protect your domains in 10 steps 31 Companies often share responsibility for domain names between different departments, which makes it difficult to create a unified policy. But winning back control of your domains is only 10 steps away. Gretchen Olive Taiwan Businesses build IP value 34 Taiwan is known as a hub for outsourced manufactur- ing. But domestic companies are now using IP as a tool to develop their own brands and catch up with their international rivals. Horng-Dar Lin Middle East Beat the counterfeiters 37 Free trade zones and proximity to fake-producing countries in Asia mean that the United Arab Emirates pose a serious challenge to brand owners. Hazem Farah Kakish and Simmy Flame Rease Europe Company name blow in Germany 40 Enforcing your Community trade mark against a company name is a complex issue. A recent decision in Germany may force brand owners to rethink their approach in Europe. Alexander ~Klett International Get your rewards right 42 A recent Australian court decision has shown the importance of knowing how to reward inventive employ- ees. Learn the rules in five key jurisdictions. Suzy Groom Roundtable Shape your trade mark strategy 45 Managing IP and Finnegan Henderson invited three brand owners, two lawyers, a TTAB judge and OHIM's director of IP policy to discuss portfolio management, prosecution, examination and fraud. RENEW YOUR SUBSCRIPTION to Managing Intellectual Property TODAY and SAVE up to 15% Call +44 20 7779 8788 MORE CONTENTS ON PAGE 2 >>>>> JUN 2 3 2008 www.managingip.com I June 2008 1

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