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56 Loy. L. A. L. Rev. 1 (2023)

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                          DEFAMATION 2.0


                          Cortelyou C. Kenney*



            There  is a literal prohibition in the media bar that media lawyers
      cannot represent plaintiffs in suits for defamation. The stated principle
      behind this rule -a rule that can result in excommunication   from  the
      premier media  law  organization if it is violated is that playing both
      sides of the defamation game is disloyal to traditional media actors be-
      cause any chance  of victory could inadvertently distort the law of defa-
      mation to increase the risk of frivolous suits against media outlets or
      other innocent third parties. But has the maxim finally gone too far?
            Fueled by a new  model  where media  profits are driven by views,
      both the mainstream media and  social media platforms have restructured
      their business in a way that calls for the revisitation of the prohibition.
      Specifically, if one examines the disturbing rise of misinformation and
      disinformation, the clear trend is toward knowing falsehoods by media
      outlets and media pundits. There are numerous   recent lawsuits against
      the media for engaging   in misinformation, including the Sandy  Hook
      lawsuit against Alex Jones, suits by poll workers in Georgia against the
      Gateway  Pundit and One America  News  Network,  and of course, Domin-
      ion and Smartmatic's  suits against Fox and other media pundits for er-
      roneous statements in the aftermath of the 2020 election.
            This Article argues that Defamation  2.0   suits by media law-
     yers against media  companies  and  media pundits  that spread misinfor-
     mation  and  disinformation  can significantly improve media  accounta-
     bility by seeking  to obtain the truth and  to push  for apologies  and


     * Academic  Fellow, Cornell Law School and Affiliated Fellow, Yale Law School Infor-
mation Society Project. Ms. Kenney previously served as the Associate Director of the Cornell Law
School First Amendment Clinic, a Clinical Instructor at Yale Law School's Media Freedom &
Information Access Clinic, and a Thomas C. Grey Fellow at Stanford Law School. She thanks her
research assistant and thought-partner, Christopher Johnson; long-time research assistant Jamie
Smith; Cornell's fantastic research librarian Jacob Sayward; and the excellent editorial staff of the
Loyola of Los Angeles Law Review. She also thanks Yonathan Arbel, Jack Balkin, Sandra Baron,
Joseph Blocher, Michael Dorf, James Grimmelmann, Brittan Heller, Mark Jackson, John Langford,
Lyrissa Lidsky, Aziz Rana, David Schulz, Nelson Tebbe, and Tom White. The author also thanks
the participants of the Yale Law School Freedom of Expression Scholar's Conference, the Yale
Information Society Project Fellow's Workshop; the Mesa Refuge Writer's Workshop; and the
Cornell Law School Academic Professionals' Workshop. She also thanks interviewees from the
media bar and journalists. She thanks the University of California, Berkeley School of Law's Hu-
man Rights Center Fellowship for financial support. All errors are, of course, her own.


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