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14 J. Marshall Rev. Intell. Prop. L. [i] (2014-2015)

handle is hein.journals/johnmars14 and id is 1 raw text is: 


                          THE JOHN MARSHALL

         REVIEW OF INTELLECTUAL PROPERTY LAW












 FOOD ART: PROTECTING FOOD PRESENTATION UNDER U.S. INTELLECTUAL PROPERTY
                                           LAW

                                  CATHAY Y. N. SMITH


                                        ABSTRACT

In 2006, a scandal broke in the culinary world. It was alleged that Robin Wickens, chef at (now closed)
Interlude restaurant in Melbourne, Australia, had copied dishes by renowned American chefs Wylie
Dufresne, Jose Andres, and Grant Achatz. It is not uncommon for chefs to borrow recipes from other
chefs, and there has been a long culture of sharing in the cuisine industry. However, what made
Wickens' actions scandalous was that he had purportedly copied the artistic presentation and plating
of other chefs' dishes, not just their recipes.

This Article examines whether chefs can protect the artistic presentation or plating of their dishes
under U.S. copyright law, trademark law, or design patent law. The analysis proceeds in three parts:
(1) whether artistic food plating could fulfill copyright's requirement of being an original work of
authorship fixed in a tangible medium of expression containing artistic aspects separable from its
utilitarian functions; (2) whether artistic food plating could function as protectable trade dress that
is nonfunctional and able to acquire secondary meaning; and (3) whether artistic food plating could
be protectable as new, original, ornamental, and nonobvious design patent. This Article concludes
that a chef may not be able to copyright her artistic food presentation because of copyright law's
fixation and conceptual separability requirements, but-in limited circumstances-a chef may be
able to claim trademark protection of a signature dish, or apply for a design patent for her
ornamental plating arrangement. Nevertheless, even though chefs may have these options under
intellectual property law, they are not guaranteed to prevail in an infringement action, nor would
chefs necessarily want to use intellectual property laws to protect their dishes in light of the accepted
culture of sharing and borrowing in the cuisine industry.

                         Copyright c 2014 The John Marshall Law School

                                          t~  I


         Cite as Cathay Y. N. Smith, Food Art: Protecting Food Presentation Under U.S.
            Intellectual Property Law, 14 J. MARSHALL REV. INTELL. PROP. L. 1 (2014).

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