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Updated July 21, 2021
Craft Alcoholic Beverage Industry: Overview and Regulation

American production of craft alcoholic beverages-whether
beer, wine, liqueurs, distilled spirits, cider/perry, mead, or
fermented drinks-has increased in recent years in response
to rising demand. In 2020, there were an estimated 21,745
businesses producing craft beverages in the United States,
with sales ofroughly $32billion annually (Table 1). Sales
from craft alcoholic beverage businesses account for
roughly 8% of total annual U.S. alcohols ales.
In July 2021, President Biden announced an executive order
on promoting competitionin the American economy
intended to address market concentration across a range of
industries. The executive order includes actions intended to
protectthe vibrancy ofthe American markets for beer,
wine, and spirits, and to improvemarket access for smaller,
independent, and new operations. Congress has previously
taken steps to support smaller alcoholic beverage produceis.
It passedthe Taxpayer Certainty and Dis aster TaxRelief
Act of 2020 (P.L. 116-260), which made permanent
temporary reductions in federal excise taxes on alcoholic
beverages (Table 2). These industries also receive indirect
support through agricultural res earch and farmprograms in
periodically updated omnibus farmbill legislation.
Definitions of Craft Beverages
There is no statutory or universally agreed upon definition
of what constitutes craft production in the U.S. beverage
industry. The concept of what is considered craft is often
controversial. In general, the craft beverage industry is
characterized by small-scale production-usually by
independent or startup companies-and by localized
production and distribution, including direct-to-consumer
sales. Often the termartisan is used to indicate small-batch
production or the use of non-traditional ingredients (e.g.,
alternate grains, herbs, andbotanicals) in production. Some
definitions also focus on the degree of innovation, on-site
venues, and community involvement.
Distilled Spirits
The American Craft Spirits Association (ACSA) defines a
small-scale disti lledspirit plant as producing les s than
750,000 proof gallons, or about 394,314 cases (12750-
milliliter bottles of80-proof spirits/case) annually. ACSA
reports there were 2,265 small-scale distillers in the United
States in 2020 with sales totaling $6.1 billion, or about 2%
of total annual U.S. spirit sales (Table 1). In contrast, the
American Distilling Institute defines a craft distillery as
producing up to 100,000 proof gallons annually (about
52,575 cases) and corresponding to levels eligible for
reduced federal excise taxes (Table 2). However, there is
limited data and information onthis segment of the
industry. Available data indicate that there were 1,703
active permits for distilleries producing fewer than 100,000
proof gallons in 2019, along with another 45 active permits

for facilities with between 100,000 and 750,000 proof
gallons. Separate dataare also notavailable forcraft
liqueurs.
Table 1. U.S. Craft Alcoholic Beverage Market, 2020
Selected Craft      Number      Sales   %Total
Definition      Operations ($billion)  Sales
Spirits (<750,000 proof gal.)  2,265a   6.1a    2.3%
Beer (<6 million barrels)    8,764      22.2   23.6%
Wine (up to 49,999 cases)   10,716      3.7b    5.5%
Total                       21,745      32.0    =8%
Source: CRS from ACSA, Brewer's Association, and Wines & Vines.
Notes: Data will vary under different craft producer definitions.
a.  Data for distilleries with <100,000 proof gallons are not available.
b.  Partial estimate, reflecting direct-to-consumer wine shipments only.
Beer
The Brewers As sociation defmes craft brewer as producing
annually fewer than 6million 31-gallon beer barrels-about
83 million cases (24 12-ounce cans/case). In 2020, there
were 8,764 craft breweries in the United States with retail
s ales of $22 billion-about 24% of the U.S. beer market,
according to the Brewers Association. By volume, craft
beer accounted for about 12% of the totalU.S. beer market,
highlighting the relatively higher market value of craft beer.
Beer includes both malt- and sugar-basedhard seltzers (27
C.F.R. Part 25). Additional federal labeling and advertising
rules apply to malt-basedhard seltzers (27 C.F.R. Part 7).
Wine
Small-scale wineries span a more diverse range of business
sizes and product categories. Wines & Vines, an industry
marketing company, defines a small vintner as one that
produces 5,000-49,999 cases of wine annually. A very
small vintner is defined as one that produces 2,378-4,999
cases, and a limitedproduction vintner produces fewer than
1,000 cases. Wines & Vines reports there were 10,716
wineries in the United States producing up to 49,999 cases
ofwine in 2020. Totalretail sales data for this market
segment are not readily available. A possible proxy-
direct-to-consumer shipments-were valued at $3.7 billion,
but this likely understates overall sales for smaller-sized
wineries.
Wine industry statistics include not only grape and other
fruit (orrice) wines but also othertypes of agricultural
wines, such as cider and perry (made with apples and pears,
respectively) and mead (considered a honey wine).
Depending on how it is produced and its alcohol content,
some cider, perry, and mead may be considered tobe more
similar to beer. Separate industry statistics for cider, perry,
and mead production are notreadily available, but many of
these producers are likely smaller-sized operations. It is not
clear, however, whether reported wine orb eer s ales include

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