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546 Annals Am. Acad. Pol. & Soc. Sci. 8 (1996)

handle is hein.cow/anamacp0546 and id is 1 raw text is: PREFACE

From the banners and broadsides at our nation's first elections to the sound
bites and spot ads of the broadcast age, media have played a role in politics.
But where in the nineteenth century many experienced politics in the form
of stump speeches and parades with brass bands, today's politics is more
likely to be experienced in the privacy of our living rooms.
This issue of The Annals examines the forces that will shape the media
that bring us information about politics, as well as the form and content of
such media as broadcast and print news and talk radio. The volume opens
with an article by Neuman, who explores how technical developments in
communication, including the so-called National Information Infrastructure,
may change how citizens learn about politics. But where Neuman is optimis-
tic about these changes, Katz sounds a cautionary note. The rapid multipli-
cation of media channels may harm democracy, he warns, by depriving
citizens of a common political culture-a shared public space.
Still, there are clear benefits from exposure to politics in news. Weaver,
Chaffee, and Frank specify what we learn from print and broadcast journal-
ism. But an increase in the amount of information we command is not the
only effect of media. Attitudes can be shaped as well. Iyengar finds that
the way in which the news is structured helps determine whom we hold
responsible for the economy, among other things. Furthermore, as Graber
argues, we learn things from television's pictures that words alone could not
convey.
The focus on horse races in political coverage, however, may have unfortu-
nate consequences. Cappella and Jamieson find that reporters' concentration
on candidates'strategies and tactics invites public cynicism, not simply about
politics and governance but also about the press. Another pattern that may
contribute to public cynicism is monitored by Patterson, who finds an increase
in press negativity. Striking a compatible note, Hart suggests that televised
politics may provide a false confidence about what we actually do know.
What, then, are the alternatives? A recurrent theme of talk radio is the
failure of the mainstream media to provide voters with the substance they
require. Herbst shows how, in other times and places, alternative forms of
political expression have been created to supplement and critique those of the
dominant media.
Finally, Fishkin and Hume map alternatives in the form of the deliberative
poll and civic journalism.
KATHLEEN HALL JAMIESON

8

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