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4 J. Gender Race & Just. 37 (2000-2001)
Who Exactly Is Living La Vida Loca: The Legal and Political Consequences of Latino-Latina Ethnic and Racial Stereotypes in Film and Other Media

handle is hein.journals/jgrj4 and id is 55 raw text is: Who Exactly Is Living La Vida Loca ?: The Legal and Political Consequences of Latino-Latina Ethnic and Racial Stereotypes in Film and Other Media Ediberto Romdn* I. THE LATIN EXPLOSION H1. EXPLOSION OR EXPLOITATION? III. THE PORTRAYALS OF LATINAS AND LATINOS IN FILM IV. STIGMA, MYTHS, AND STEREOTYPING V. THE INSIDIOUS AND PERNICIOUS LEGAL AND POLITICAL EFFECTS OF STEREOTYPING A. The External Effects B. The Internal Effect VI. SOLUTIONS? TEARING DOWN THE VEIL OF IGNORANCE BY TELLING OUR OWN STORIES I. THE LATIN EXPLOSION 'It's big!' they scream. 'It's new!' they yelp. It's the 'Latin Explosion' and it's got everybody 'Livin' La Vida Loca! From the covers of national magazines such as Newsweek,2 Time,3 People,4 and George5 to The Oprah Winfrey Show, popular culture is gushing over the so-called Latin boom.6 This boom purportedly signals a change for America. The popularly anointed * Associate Professor of Law, St. Thomas University, B.A., Lehman College, 1985; J.D., University of Wisconsin, 1988. This work is dedicated in loving memory to Carmen Hemandez. Much thanks to the members of The Journal of Gender, Race & Justice, especially Ms. Anel Dominguez, for cajoling me to participate in the most organized and enlightening conference I've attended. A very special thanks to my little man, Christian Isaiah Roman, for his love, laughter, and beautiful besos. Additional thanks to Professor Lenora Ledwon and Professor Alyce Jean Thomas for their contribution. I. Ido Ostrowsky, Ricky Martin Not True Representative of Diversiy, DAILY BRUIN, July 26, 1999, available at 1999 WL 18807681; see RICKY MARTIN, Livin' La Vida Loca, on RICKY MARTIN (Sony/Columbia 1999). 2. See Brook Larmer, Latino America, NEWSWEEK, July 12, 1999, at 48. 3. See Christopher John Farley et al., Latin Music Pops, TIME, May 24, 1999, at 74. 4. See Karen S. Schneider et al., My Favorite Martin, PEOPLE, June 28, 1999, at 52. 5. See Latin America, GEORGE, July 1999, at 49. 6. Ostrowsky, supra note 1.

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